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Who We Are

We are marketing automation pioneers. We know automation, know its best practices, and have helped marketers succeed where many fail and even more simply flounder around.  

Thor Johnson, CMO & CEO

Thor Johnson
  • Learned marketing with Schlumberger, selling analytic services to the global oil industry.
  • Ran Agency.com's New York and Boston business units as President
  • Juno Online services as CFO
  • Drove lead flow at Eloqua Corporation for nearly 4 years — 10 times growth, 70% of new revenue, driven through effective marketing automation. Thor's team created many of the best practices used today by successful marketers
  • formed Team Thor Marketing in 2010

Thor earned an MBA from Harvard University and a ScB in Computer Science from Brown.

We work with a variety of partners and organizations to deliver success to today's marketers.

 

 

Read a short piece on the B2Big Picture

NEW!  Read My Get-Started Advice on Demand Generation

NEW!  Listen to DemandCon & Focus.com panel:  Year in Review-Demand Generation (12/12)

Listen to Focus.com & MAI panel:  Sales View of Marketing Automation (11/10)

Listen to Focus.com panel on Eloqua Filing for IPO (9/15)

Listen to Focus.com panel on Future of Demand Generation (7/27)

Listen to Focus.com panel on Setting Up an Effective Marketing Organization (7/11)

Listen to Focus.com panel on Avoiding Pitfalls (6/21)

Read a Beagle Research interview with Thor here (1/13)