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Who We Are

We are marketing automation pioneers. We know automation, know its best practices, and have helped marketers succeed where many fail and even more simply flounder around.  

Thor Johnson, CMO & CEO

Thor Johnson
  • Learned marketing with Schlumberger, selling analytic services to the global oil industry.
  • Ran Agency.com's New York and Boston business units as President
  • Juno Online Services as CFO
  • Drove lead flow at Eloqua Corporation for nearly 4 years — 10 times growth, 70% of new revenue, driven through effective marketing automation. Thor's team created many of the best practices used today by successful marketers
  • formed Team Thor Marketing in 2010

Thor earned an MBA from Harvard University and a ScB in Computer Science from Brown.

We work with a variety of partners and organizations to deliver success to today's marketers.

NEW!  Read Winning with Demand Generation & Marketing Automation, Pt. 1

Thor is an Instructor for Marketing Profs University

Read a short piece on the B2Big Picture

Mad Marketing TV Video:  Thor on the Automation Fundamentals

Mad Marketing Pt. 2 - the After-Party Video:  Thor on Fundamentals

If you think it's expensive to hire a professional to do the job, 
wait until you hire an amateur.

- Red Adair